NYFW: A/W2015 Todd Snyder After Party
Kicking off our Thursday night was the Todd Snyder after party at BonBonniere, in the basement of Hotel Chantelle. Drinks were served courtesy of Milagro Tequila and Reyka Vodka and the DJ had guests getting into the groove early into the night. What we were looking forward to the most is the performance later on in the night by one of our favorite bands, The Midnight Hollow, whose song, "Forward," was personally picked by Todd Snyder to be played at his runway show.
Snyder introduced the band to a packed house, stating that they were "his new favorite band." Lead singer Spencer Draeger wasted no time exclaiming to the crowd, "Are you ready to hear some REAL music?!" It reminded us of a basement show; the crowd rocked out and were sure to have come away as new fans of the band themselves. As we were leaving, we were excited to find out that The Midnight Hollow will also be working with the Todd Snyder team for a digital and guerrilla marketing campaign over the next two months, revolving around their upcoming EP, #ForThePeopleInside...stay tuned for more information!