UNDER THE LABEL

Everything we've ever written about, ever, for your browsing pleasure

 

synonyms: our blog

On Friday October 7th, emerging men's footwear brand Liuid officially released its exciting collaboration with NY Jets football player Brandon Marshall for his non-profit Project 375. Together, they designed a one-of-a-kind sneaker for men and women, with $18 of each p...

The new World Trade Center Mall- known as "The Oculus"- keeps getting new storefronts to fill their spaces and the latest is luxury eyewear company Designer Eyes. Setting up in a spacious 1,850 square foot space, this marks the 7th retail storefront for the brand. Want...

This week, website powerhouse Gilt hosted an exclusive VIP launch event for the kickoff of their fall lifestyle campaign #GiltLife. The luxury pop-up space- more like a townhouse- featured four floors of some of Gilt's favorite looks for the Fall spread around the hous...

Every NYFW, stylist Lauren Rae Levy comes from Malibu to throw her NYFW black and white party. Hosted this season at the new hot spot Sanatorium by Mixology Clothing Company, it was a packed house when we arrived. Notable guests of the evening were men's style icon Kei...

What if we told you that we found the perfect guy? No, really. Personal chef, master photographer, charity work in Nicaragua, and an ease about him that most men don’t have. However, don’t mistake Adam Kenworthy’s relaxed demeanor as laissez-faire. He is fiercely passi...

NYC Pride was bustling this year and Kiehl's Since 1851 celebrated with a party at their flagship store, honoring The Hetrick-Martin Institute (HMI), an organization devoted to a safe and supportive enviornment for LGBTQ youth. Hosted by R&B singer Mya, her and DJ Gust...

Iconic shoe brand Sebago celebrated the kick-off of the summer along with their 70th Anniversary with a brand-new pop-up shop in Nolita. Throughout the summer you can browse Sebago's classic boat shoes, 70th Anniversary exclusive colors, and hand-sewn penny loafers. Ou...

Cinco de Mayo is always a cause for celebration and this year was no exception. We celebrated in style at mens sunglass brand Cazal Eyewear's fortieth anniversary at the Limelight Shops in Chelsea. Each and every guest was greeted warmly by host Marie, m...

 Legendary Italian menswear designer Domenico Vacca celebrated the grand opening of his new flagship destination this Tuesday - a 10-story building off Fifth Avenue. When we say it is a one-stop shop, we are not exaggerating. Mens suiting, loafers in every color and su...

 One of the most difficult areas to eat in New York City is Midtown. Tourist central, LIRR, NJIT and Madison Square Garden - the surrounding options suck to say the least. If you're looking for something just a little bit more classy than Hooters, American Whiskey is i...

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